The Great Girlfriend Getaway event in Hannibal took off this week and local business owners said events like that bring the foot traffic they need.
Many small business owners in the area said business is picking up compared to where it was in the beginning of the year.
Robin's Egg Blue owner Shelly Skeen said she started her business two months ago in the middle of the pandemic and the events are bringing in new faces.
"Local people come as well as people from all parts, from Illinois, Missouri, Iowa, as far way as Florida and California have come so it's really been a positive experience to have all these festivals to bring extra folks in downtown and they see our quaint little town," she said.
Skeen said to sustain business in downtown Hannibal, its important to have festivals and events like the Great Girlfriend Getaway that drives tourism to local businesses.